Dubai’s Division of Tourism and Commerce Advertising and marketing (Dubai Tourism) has revealed that the town hosted 2.85 million worldwide in a single day guests from January-July 2021.
Boosted by demand for staycations within the home market and visitation from worldwide markets which can be open, inns in Dubai loved occupancy ranges of 61 per cent general from January-July 2021, in keeping with the Dubai Media Workplace.
By the top of July 2021, Dubai’s lodge stock stood at 718 institutions providing 129,318 rooms with RevPAR rising to Dhs225 in comparison with Dhs194 for a similar interval in 2020.
Within the first seven months of 2021, the occupied room nights for inns stood at 16.34 million in comparison with 10.74 million for the corresponding interval in 2020.
.@dubaitourism reveals that the town welcomed 2.85 million int’l in a single day guests from January -July 2021, additional accelerating momentum on this landmark yr of Expo 2020 and the UAE Golden Jubilee.https://t.co/U9zTZB4OIs pic.twitter.com/McgmMGOfii
— Dubai Media Workplace (@DXBMediaOffice) September 8, 2021
In line with knowledge from lodge administration analytics agency STR, for the primary seven months of 2021, Dubai ranked second globally by way of occupancy after Singapore and forward of London and Paris. For the January-July 2021 interval, Dubai’s YTD RevPAR was highest amongst the 4 locations, adopted by Singapore, Paris and London.
The most recent business knowledge in regards to the metropolis’s tourism sector was launched as Dubai Tourism launched its third cinematic trailer of its world marketing campaign, Dubai Presents.
The most recent marketing campaign incorporates a collection of blockbuster trailers starring Jessica Alba and Zac Efron. Dubai Presents builds on a collection of worldwide advertising and marketing campaigns developed by Dubai Tourism together with A Story Takes Flight, starring Gwyneth Paltrow, Kate Hudson and Zoe Saldanha, the award-winning #BeMyGuest that includes Bollywood celebrity Shah Rukh Khan, amongst many different campaigns led by distinguished regional celebrities and influencers.
The most recent ‘Buddy Comedy’ trailer was unveiled at a particular occasion at Vox Cinemas at Mall of the Emirates.
Dubai Presents is directed by Craig Gillespie is scorching at among the metropolis’s iconic landmarks. The Dubai Presents marketing campaign is being rolled out in 27 international locations throughout 16 languages by way of cinema, print, broadcast, out of dwelling, digital and social media channels. It has generated over 200 million views because it was launched simply over a month in the past with the Spy Motion trailer, adopted by ‘RomCom’. The trailers characteristic Jessica Alba and Zac Efron in a collection of partaking plots as they go to a number of locations in Dubai.
The most recent movie within the Dubai Presents collection, ‘Buddy Comedy’, options Efron on a journey of self-discovery as he explores the town on an thrilling itinerary designed and guided by his future self. The movie has visuals from Al Seef to at Jumeirah Al Naseem and consists of action-packed ATV rides within the desert and skydiving over Palm Jumeirah.